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Let's Work
Together

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© 2035 by Business Name. Made with Wix Studio™

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Meet Our Founder

Grace Kowalsky founded Social Theory with a vision to redefine what modern marketing feels like, intelligent, intuitive, and beautifully restrained. With a background in business and a creative instinct honed through years in digital media, she bridges the gap between artistry and strategy.

Her approach is both analytical and emotional: equal parts performance metrics and poetic storytelling. Based in Muskoka, Grace draws inspiration from the natural stillness of the North, crafting campaigns that resonate not because they shout, but because they speak with intention.

Schedule

Curated strategies that move beyond posting. We manage your platforms with editorial precision, aligning tone, timing, and trend to create lasting digital presence.

Social Media Management 

Shooting content

From imagery to reels, every asset is designed to evoke emotion and elevate your visual language. Think art direction that feels cinematic, not performative.

Content Creation

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A refined lens on your brand’s ecosystem. We decode your analytics, refine your positioning, and craft actionable insights that translate into growth.

Consulting & Audits

SOCIAL THEORY.

Where vision becomes visual.

We craft content that feels human — blending strategy, design, and storytelling into one seamless theory of connection.

About
Us

What Sets Us Apart

Social Theory was founded on the belief that strategy and style should coexist. We craft digital identities that feel refined yet intentional, balancing art direction with analytical insight. Every narrative we create is guided by purpose, precision, and a deep understanding of what moves audiences.

Rooted in Muskoka and inspired by modern editorial culture, our studio approaches social media as an evolving art form. We help brands rise beyond trends to cultivate timeless presence, where every post, photo, and phrase is part of a larger theory: that connection is the new currency of influence.

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